Lesson 2 - Media Language V Genre (Codes and Conventions)

LEARNING OBJECTIVES:

 K: the areas of study referring to media language as directed by the OCR spec.
U: how media language affects genre.
BAT: demonstrate your understanding of how these areas are applied via a practical activity.
C.O: Use media terminology (both old and new) in your verbal and written communication).
LP5 (Wider reading): click on this link... The Power of The Media.


Introduction to Genre.

 1. Genre is a style or category of different types of media

 2. Codes and Conventions are the elements you expect from a certain genre of film.

 3. The media follow the conventions as it meets the pleasure of what the audience that are watching appeal to.

 4. A media product challenges conventions is because they want to seperate their product from other products e.g Dark Knight (Batman)

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